The ol' bait n' switch is new again.

Seems to be a trend in 2008 advertising: 

First, Pizza Hut: Pizza Hut Ad

Then, Carl's Jr: Carl's Jr. Ad
Now, the latest: Window's Vista: Mojave Experiement

Real people. Real reactions. Testimonial driven. Reminds me of early advertising. Think: superglue or the ape throwing the suitcase around the cage. 

The first one was clever-ish. Then Carl's straight up BIT Pizza Hut. Finally, in a real pinch of desperation, Windows - who's campaign was sadly transparent to the fact that Window's Vista is a flop and they're trying to recoup investment. Almost as bad a Ford's "Drive One" tagline. 

Just something I was seeing.